Understanding how consumers behave requires an understanding of consumer psychology. Insights into consumer psychology enable businesses to create innovative, value-added products, and effective marketing communications.
Top 15 Universities In The US To Study Consumer Psychology
Students enrolled in this program will have a broad fundamental understanding of social science theory and its application. The dynamic group of psychology elective courses will prepare students for immediate employment, career advancement, or graduate study.
Southern New Hampshire University
This program prepares you for a career in consumer psychology by developing scientific inquiry skills as well as the ability to interpret, communicate, and apply data. You will have the opportunity to hone your communication and critical thinking skills, as well as your appreciation for diversity, equity, and inclusion.
University of Phoenix
This program is an introductory course in analyzing consumer and purchasing behaviors as basic considerations in the development of a marketing strategy. Family and cultural factors that influence consumer behavior are taken into account when developing marketing programs.
University of Arizona
This course teaches students about the psychological and sociological theories that affect consumer behavior, how they relate to the real world, and how these theories are applied in business.
Stephen F Austin State University
The program offers students a unique perspective on understanding human behavior and applying this knowledge in a variety of professional settings.
The Ohio State University
This degree program will assist you in achieving your educational and professional objectives. The faculty also create one-on-one experiences that help students achieve their full potential.
Eastern Illinois University
The program is designed to prepare students for careers in dietetics, fashion merchandising and design, financial literacy, family services, and hospitality management.
University of Alaska
The program’s mission is to provide mentorship and high-quality training in the science of behavior and mental processes to enrich the lives of the students. In support of this mission, the faculty offers effective instruction, academic and career counseling, research training, professional skill development, and service opportunities in behavioral health and social services.
This program is intended for managers in the fashion and fashion-related industries who make decisions across functional areas as well as professionals who need to collaborate with data scientists to make strategic decisions, and those interested in pursuing analytics as a new career.
San Francisco State University
The program is intended to prepare students for advanced studies of individual, family, and community issues through an interdisciplinary approach. Students will work with advisors to design their degree program in one of the family and consumer psychology specializations.
State University of New York Oswego
Students will gain a solid foundation in psychological theory and scientific methodology while conducting research with faculty who conduct cutting-edge research in various sub-disciplines such as consumer psychology, clinical psychology, cognitive psychology, developmental psychology, and social psychology in the on-campus labs.
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